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In 2005, Sony released 250,000 bouncy balls into the streets. #tv #commercial #technology #throwback
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In 2005, Sony invested over $1 million in a groundbreaking TV ad for its Bravia line, flooding San Francisco streets with 250,000 colorful bouncy balls. Directed by Nicolai Fuglsig, the visually stunning campaign, set to José González’s “Heartbeats,” became an iconic marketing moment, showcasing the vibrant display quality of Sony’s LCD TVs and leaving an indelible mark on advertising history. | Historyinmemes
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Inside History on Instagram: "In the world of advertising, few campaigns have achieved the enduring fame and impact of Sony Bravia’s “Bouncy Balls” commercial. Launched in 2005, this iconic ad captivated audiences with its simple yet mesmerising concept: 250,000 vividly coloured bouncy balls cascading down the steep streets of San Francisco 🌁🍡🤹‍♂️ The ad was meticulously planned over four days, requiring entire streets to be cleared to make way for the bouncy ball deluge. The commitment to us
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