Pepsi decidió que el Super Bowl LX era el momento perfecto para reescribir la historia de la cola y lo hizo con un plot twist delicioso. 🥤🐻‍❄️ En su nuevo spot, dirigido por Taika Waititi, la marca revive el icónico Pepsi Challenge con un protagonista inesperado: un oso polar enfrentándose a una prueba a ciegas. Sin etiquetas, sin prejuicios, solo sabor. ¿El resultado? Pepsi Zero Sugar le gana a Coke Zero Sugar. Al ritmo de “I Want to Break Free” de Queen, el anuncio convierte la elección en u

A soda war is brewing. Pepsi Zero Sugar's Super Bowl 60 commercial, "The Choice," features a cola-loving polar bear who takes the Pepsi Challenge and chooses Pepsi over Coca-Cola Zero Sugar, triggering an existential crisis that leads to a journey of self-discovery culminating in a Coldplay concert kiss cam moment. Directed by The Academy -winner Taika Waititi, who also cameos as the bear's therapist, and set to Queen's "I Want to Break Free," the ad is rooted in real data. According to the bran

How much more sugar is there in normal Coca Cola vs Coke Zero?! 😱 Credit: Home Science | Tyla