In 1936, one of the world’s most popular self help books, How to Win Friends and Influence People by Dale Carnegie, was released. 📚 His daughter, Donna Dale Carnegie gives her favourite tips from the book, which has sold over 30 million copies worldwide and been translated into 36 languages. Witness History | Listen on BBC Sounds | BBC Radio 4

10 DALE CARNEGIE LESSONS: 1.Become genuinely interested in other people: Make a sincere effort to learn about others. You can make more friends in two months by being interested in them than in two years by trying to get them interested in you. 2.Remember and use names: A person's name is to them the sweetest and most important sound in any language. 3.Be a good listener: Encourage others to talk about themselves and listen attentively, showing that you value their thoughts and feelings. 4.Smile