Elon Musk's xAI artificial intelligence company on Saturday rolled out a free beta version of its Aurora image generator, capable of producing photo-realistic pictures upon request.

Grok, the artificial intelligence assistant built into social media platform X, got its own image generation model over the weekend — but in a few hours, it was gone. Named Aurora, the new model seemed to be particularly impressive at generating realistic-looking images of people and animals.

Elon Musk's artificial intelligence company, xAI, reportedly reached a valuation of $50 billion just 16 months after its founding in July 2023. It is now worth more than what the billionaire paid for Twitter.

AI, has made waves in the tech world with its second major fundraising round of 2024, securing an additional $6 billion.

Social media platform confirms that the Aurora model is now available to create "photorealistic rendering" in select countries.