Jaguar Reveals First Car of New Design, Engineering Era
Jaguar's new era is here. The British automaker's first design concept premiered during Miami Art Week today. This new ...
I've seen the new Jaguar up close - it is chunky and bulky, but what's wrong with that?
Rarely has a new brand logo and ad campaign in the car world caused such chatter across the social-media landscape – let ...
New Jaguar car redesign sparks more 'woke' backlash: 'It's a pink Batmobile'
The Jaguar car brand faced renewed backlash over its “woke" modernist direction after designs for a new pink all-electric ...
Jaguar's Pink Car—Everything We Know
The hot pink car is a first look at Jaguar's new generation of EVs, along with a metallic blue partner. They are both low and ...
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How Jaguar plans to save itself
Jaguar Land Rover hit an annual sales record in 2017. Though that was largely thanks to the success of Land Rover's ...
Jaguar boss defends new ‘woke’ rebrand after ad airs featuring man in a dress, androgynous models
Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...
Jaguar reveals its future with polarizing Type 00
The concept comes as Jaguar has axed nearly every model in its line-up, including the F-Type sports car, XE and XF sedans, XF ...
Resurrecting Jaguar Is the Hardest Job for a Designer
If the Type 00 production version stirs this much attention, we’ll know Jaguar has finally recaptured what made them great in ...