Big car insurers like Geico, Progressive, and Allstate may be the most recognizable, but it’s their lesser-known competitors that consistently earn higher satisfaction scores in CR’s latest member ...
Geico introduced a brand platform over the weekend that aims to shift the conversation away from simple savings messaging. Created in partnership with longtime agency partner The Martin Agency, “It ...
Geico is taking a fresh approach to insurance advertising with a new brand platform that shifts focus from pure savings to the emotional satisfaction of making smart financial choices. The campaign, ...
Geico is launching a new brand platform, “It Feels Good to Geico,” that features four new spots across two creative extensions, per details shared with Marketing Dive. “We All Do It” includes two ...
Berkshire Hathaway remains a core long-term holding, offering superior risk/reward and unmatched liquidity for investors. GEICO, a key Berkshire subsidiary, restored profitability by embracing ...
Geico offers below-average car insurance rates and the highest number of discounts among the companies we analyzed Written By Written by Insurance Staff Writer, WSJ | Buy Side Kara McGinley is a staff ...
Shares of video software platform Vimeo (NASDAQ:VMEO) jumped 60.5% in the morning session after the company announced it entered into a definitive agreement to be acquired by technology company ...
Geico’s latest creative rollout didn’t just involve one campaign, but eight different one featuring familiar characters designed to reach different audiences across a variety of media channels that ...
Berkshire Hathaway’s (BRK.B) insurance portfolio includes GEICO (auto insurance), General Re (reinsurance) and Berkshire Hathaway Reinsurance Group (BHRG). Among these, GEICO serves as the cornerstone ...
Geico’s latest creative effort, which was developed in partnership with The Martin Agency, is meant to encompass multiple insurance markets while maintaining a consistent brand image. Humor and value ...
As he celebrates the three-year anniversary of establishing the GEICO Local Office of New Hyde Park, owner Ryan McGowan, who’s spent his entire career at GEICO, will commemorate another milestone with ...