The chatter and exchange of thoughts that happened online after the show is exactly what the best marketers want to achieve ...

The Grammy-winning rapper performed Drake dis track "Not Like Us," "Squabble Up," "Humble." and "Luther," among others, ...

Kevin Durant has shown an allegiance to Drake, who has had a well-publicized feud with Kendrick Lamar, who performed during ...

Drake changed the lyrics on "Knife Talk" after Kendrick Lamar's halftime show this past Sunday, teases music from his joint ...

The Super Bowl halftime show tends to inspire brief conversation in the hours and days after its conclusion. Kendrick Lamar's ...

According to Axios, the show is now the most-watched Super Bowl halftime show in history, having drawn a record 133.5 million ...

The rapper indeed made history. Roc Nation announced that his halftime show is now the most-watched Super Bowl performance of ...

A source tells ET Drake is 'angry' about Kendrick Lamar's Super Bowl halftime show. The 'Humble' rapper performed two Drake ...

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Prior to the ascension of Donald Trump, rappers and America’s political right wing were not friends. They enjoyed — and often ...

You may have seen Serena Williams, the 23-time Grand slam champion, on the Super Bowl stage with Kendrick Lamar during his ...

Fresh off a clean sweep at last weekend's Grammys, the 37-year-old Compton rapper elicited a slew of theories and ...