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Nike is betting Kim Kardashian can be its next Michael JordanNike is extending its brand lineup through a rare partnership with Kim Kardashian's Skims. It's a bet that her star power can have a similar impact as Michael Jordan has on the sportswear giant ...
The rollout of Nike's collaboration with Kim Kardashian's shapewear brand Skims will miss its target to launch this spring because of production delays, according to a report.
Enter Kim Kardashian. Nike is in a slump. Sales are down, its stock has lost more than a quarter of its value over the past year and its new CEO needs some help turning around the aging athletic ...
The sportwear company Nike, which has faced lagging revenue and relevance, is teaming up with reality TV star Kim Kardashian's shapewear brand Skims. Watch Party Newsletter What to watch Win $100 ...
Nike and Skims were mum on how their new partnership would be marketed, but Ms. O'Neill praised Ms. Kardashian as an “incredible business leader” in a way that reminded her of Mr. Jordan.
Nike will launch a new women's activewear brand in the US this spring in partnership with Kim Kardashian-owned shapewear label Skims, as CEO Elliott Hill works to broaden its offerings to better ...
Nike’s footwear division is putting innovation over archive diving, and with their new collaborative brand with Kim Kardashian, NikeSKIMS, he’s trying to reach out to female customers. Ms. Kardashian ...
Kim Kardashian’s Skims and Nike have teamed up. Kanye West’s racist tweets and social media meltdowns have dominated the headlines in February. Still, those around him are living and working.
Nike is partnering with Kardashian for a new brand called “NikeSkims,” the company and fashion mogul jointly announced Tuesday. The collection, which is based on her popular shapewear line, ...
Nike on Tuesday announced a new brand in partnership with Kim Kardashian's Skims. Pictured, Kardashian at the Academy Museum of Motion Pictures 4th annual gala in partnership with Rolex at Academy ...
Nike is partnering with Skims and introducing a new female-focused brand together with the shapewear company co-founded by Kim Kardashian. NikeSKIMS will combine Nike’s "world-class approach to ...
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