McDonald’s CEO wants to speed up the process it takes to introduce new burgers
McDonald’s CEO Chris Kempczinski said he intends to introduce new burgers and improve the chain’s signature burgers at a ...
McDonald’s appointing Chief Restaurant Experience Officer to speed R&D, WSJ says
McDonald’s (MCD) is shaking up its operations and development structure as it seeks to get new menu items and technology to restaurants more quickly, Chief Executive Chris Kempczinski said in an ...
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McDonald’s creates ‘restaurant experience’ team to sharpen menu innovation
The Golden Arches’ new team replaces its customer experience unit and includes three cohorts dedicated to chicken, beef and beverage/dessert.