WhatsApp will introduce advertising features. This marks a shift for the messaging platform. Meta aims to monetize WhatsApp's ...

WhatsApp is rolling out new ad features including a subscription model that will allow channels to offer exclusive content ...

Users and regulators have kept a close watch on whether the social media giant would seek to monetise an app that was ...

WhatsApp this week introduced advertising to its messaging platform, but your encrypted conversation threads in the ...

New Delhi: WhatsApp on Monday announced that it will soon introduce advertisements and other paid features in a major shift ...

WhatsApp is introducing three new advertising features in a global rollout, marking a significant step towards monetisation ...

The Status tab is valuable screen real estate. Meta says more than 1.5 billion people use it every day. Advertising is still ...

But people who have chosen to link their WhatsApp account to Facebook or Instagram will see more personalised ads. The new ad ...

They will appear in only one part of the Meta-owned messaging service, it said. The move is potentially lucrative, while ...

The Updates tab is where you discover something new on WhatsApp – whether that’s a friend’s status from their wedding day or ...

The cofounders of WhatsApp resisted ads in the app for years, including after the company was acquired by Meta for $22 ...

The ads will be shown to users only within WhatsApp’s “Updates” tab to separate them from people’s personal conversations.