Google Ads API v23 lets advertisers break down PMax campaign results by channel, offering more precise insights for ...

Learn a practical PPC framework that predicts intent, reaches beyond search, and connects the right audiences to the right ...

Learn 15 practical ways to improve Google Ads conversion rates, covering bidding, targeting, ad copy, and landing page ...

The judge was wary of how a breakup could work while Google likely appeals. The judge was wary of how a breakup could work while Google likely appeals. is a senior policy reporter at The Verge, ...

We now know what Google's ongoing tests for AI Mode ads look like. An SEO consultant named Brodie Clark spotted the company inserting ads into query results from its AI Mode. These ads show up in the ...

Google this week shared a new ad in its ongoing anti-Apple "BestPhonesForever" series, this time leaning into the launch of the new Wicked: For Good movie that's out in theaters. The spot features an ...

Just like sponsored cards that appear in any normal Google Search results, ads are reportedly starting to creep into AI Mode searches. Update 11/21: Google has noted that the intermittent ads in AI ...

Google has started rolling out ads in AI mode, which is the company’s “answer engine,” not a search engine. AI mode has been available for a year and is accessible to everyone for free. If you pay for ...

A judge queried lawyers about whether a breakup made sense during closing arguments on how to fix the tech giant’s dominance in online advertising. Judge Brinkema’s decision could restructure Google’s ...

Google has started monetizing Search’s AI Mode. Sponsored results now appear along with AI-generated responses. These ads appear at the bottom of a response. Update: November 21, 2025 (2:14 PM ET): A ...

In recent months, Google has promised to inject generative AI into the online shopping experience, and now it’s following through. The previously announced shopping features of AI Mode search are ...

Twenty-five years ago, Google launched a modest advertising product that would evolve into one of the most influential tools in digital marketing. Back then, it was called Google AdWords; today, it is ...