Viant CEO Tim Vanderhook talks about the impact of shopping in AI platforms and what marketers must do to prepare for the ...

Ahrefs published arguably misinterpreted research that nonetheless yielded surprising insights into Generative Engine ...

These trends reflect profound shifts in how consumers behave, how platforms operate, and how marketers integrate strategy and ...

Track Santa’s 2025 journey in real time using Google and NORAD’s interactive Santa trackers, with maps, arrival times, and ...

Data reveals which holiday ads drove the strongest emotional impact, and what marketers can learn from the season’s top ...

Here's a grounded approach to keyword optimization that prioritizes clarity, structure, and real user experience.

A new dataset of 300K viral YouTube videos suggests that faces in thumbnails perform about the same as without them, with ...

Informational sites can easily begin to decline. Here are five ways to increase traffic and outpace competitors.

Google's Danny Sullivan addressed questions from SEOs about how to talk with clients amid changes related to AI and search.

In 2026, AI assistants will decide which local businesses get recommended, and which ones disappear. When a customer asks an ...

Google's Nick Fox revealed AI Mode has 75 million daily users, but personal context features remain delayed. Gemini 3 Flash ...

Google sued SerpApi under the DMCA, alleging it circumvented SearchGuard to scrape and resell licensed copyrighted content ...