Huawei is seeing less consumer excitement in China for its newly launched Mate 70 smartphone, which could impact the Chinese tech giant's overall shipments for the year to benefit Apple and other Chinese brands,

The Mate 70, Mate 70 Pro, Mate 70 Pro Plus, and Mate 70 RS will also be offered with Huawei’s HarmonyOS 4.3, which first launched in August 2019 as an alternative to Google’s Android OS and is still compatible with Android’s extensive app library.

Huawei officially unveiled its latest flagship Mate 70 smartphone on Tuesday as the business faces potential export controls in the future.