Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success ...
Famed British carmaker Jaguar revealed its new vehicle design direction Monday night with the introduction of an ...
Jaguar's recent rebrand has ignited a firestorm within the automotive industry. It's risky, it's bold and it may just work ...
Jaguar holds a reputation for targeting male car drivers—and ones with plenty of money. For instance, the company's "Good to ...
To say it has split opinions might be something of an understatement. Legions of pitchfork-wielding folk online have been ...
British carmaker Jaguar is undaunted by the criticism its recent rebranding campaign generated. A video launching the ...
The EV-only hot wheels are seemingly the latest part of Jaguar’s seemingly “woke” rebranding campaign to win over Gen Z, ...
Jaguar’s controversial Type 00 is all of those things, showcasing a move upmarket, a new way of packaging batteries ...
In the wake of a controversial rebrand, the iconic British automobile company unveiled its latest model Monday night at ...
The Type 00 concept has butterfly doors like a Lamborghini that open to a minimalist interior. Brass lines flow throughout ...
On Monday, the luxury vehicles company unveiled its Jaguar Type 00 concept model at Miami Art Week calling the electric ...