Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success ...
Jaguar holds a reputation for targeting male car drivers—and ones with plenty of money. For instance, the company's "Good to ...
Famed British carmaker Jaguar revealed its new vehicle design direction Monday night with the introduction of an ...
A suggestion online that the share price of British carmaker Jaguar Land Rover (JLR) dropped because of the backlash to a new ...
To say it has split opinions might be something of an understatement. Legions of pitchfork-wielding folk online have been ...
Well, it’s happening.The new era of Jaguar (or, as it’s now styled, JaGuar) is around the corner.Not only is Jag ditching gas ...
Jaguar managing director Rawdon Glover stood his ground and defended the work under the direction of designer and chief ...
An icon in the shape of a lightning bolt. Impact Link Jaguar's controversial rebranding campaign has stirred a ton of discussion across social media, late-night TV, and the news. Some conservative ...
One of the many criticisms leveled at Jaguar in the firestorm ignited by its rebrand last month was that while it revealed a new logotype and a short film of eight conspicuously diverse models ...
While that might sound progressive to some, longtime fans of the iconic brand are left asking: what happened to the roaring, ...