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Jaguar releases 'fearless' Type 00 concept
Jaguar releases 'fearless' Type 00 concept as company steers into new rebrand
Jaguar is taking us on a ride with its new rebrand. On Monday, the luxury vehicles company unveiled its Jaguar Type 00 concept model at Miami Art Week calling the electric vehicle “Jaguar at its best”,
Jaguar reveals 'Type 00' concept car, first under controversial new brand identity
Automakers routinely use concept vehicles to gauge customer interest in designs or show the future directions of vehicles or brands.
Jaguar Type 00 Concept Preview
The Type 00 concept has butterfly doors like a Lamborghini that open to a minimalist interior. Brass lines flow throughout the cabin, and a 10.5-foot brass spine splits the driver and passenger seats. The production model’s interior will likely look wildly different but follow the same theme.
NBC New York
23h
How Jaguar plans to save itself
British carmaker
Jaguar
is undaunted by the criticism its recent rebranding campaign generated. A video launching the ...
6h
Jaguar's Risky Gamble: Rebooting A Legacy Brand For The Future
Jaguar's recent rebrand has ignited a firestorm within the automotive industry. It's risky, it's bold and it may just work ...
Newsweek on MSN
1d
Jaguar Rebrand Called 'Disastrous' as Focus on Diversity Comes Under Fire
Jaguar holds a reputation for targeting male car drivers—and ones with plenty of money. For instance, the company's "Good to ...
5h
on MSN
Jaguar just unveiled its controversial electric vehicle in Miami. People had opinions
In the wake of a controversial rebrand, the iconic British automobile company unveiled its latest model Monday night at ...
Greek Reporter
3h
Jaguar Unveils New 1,000-Horsepower EV Amid “Woke” Controversy
After their rebrand, which went viral for all the wrong reasons, Jaguar introduced the new 1000-horsepower Type 00 EV.
CNET
1d
This Jaguar Looks Like No EV We've Seen Before. I Love It
Jaguar's first EV, the I-Pace, has seen sales go from bad to worse over the past few years and the company announced in ...
1h
on MSN
Here's how Jaguar plans to save itself
British automaker Jaguar was once once of the most stylish and admired names in the industry. But after years of slumping ...
1d
on MSN
Jaguar boss defends rebrand amid ‘Miami Pink’ EV launch: ‘More people have been talking about Jaguar for the last two weeks than for so much longer’
"We want to be bold and disruptive... We're clearly in the conversation,” Jaguar's managing director Rawdon Glover said.
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Miami
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