Tim Cook is Apple’s longest-serving CEO. But what industry gossipers want to know is, what will happen if and when he’s replaced?

Research firm LightShed partners says Apple should consider replacing Tim Cook as CEO, but the change is unlikely to occur any time soon. In a

Apple’s stock is on a downward slide this year and investors are looking for signs of a turnaround during its upcoming July earnings call. Some market watchers have called out the company’s AI efforts as half-baked, and one research firm called for Tim Cook to step aside, despite a historically strong track record.