If you’re overweight, over 50, or just don’t enjoy working out, Zumba may be one of the best workouts—and the most fun type ...

Strong by Zumba is not a dance class, it’s a high-intensity exercise routine that is unlike anything Zumba Fitness has ever offered. The company‘s first entirely new workout program debuted just one ...

You see, when you agree to go to a 7 AM Zumba class, you’re thinking, how bad could it be? Zumba, while it requires a decent amount of coordination and an exorbitant amount of hip-swiveling ...

Zumba has a vast global following, with an estimated 15 million participants in its dance workouts. Unlike other fitness companies, Zumba makes its money through instructor training and licensing.

Forbes contributors publish independent expert analyses and insights. I write about the intersection of entertainment, tech & business. Zumba Fitness is, I have to say, not my kind of game, being as ...

Feeling It: Zumba instructors are both the primary customers and the core product of Zumba Fitness. Some 8,000 of them paid at least $399 each to attend an instructors’ convention in Orlando in August ...

If you love Zumba, have always wanted to try it, or have been enjoying at-home workouts while staying inside amid the novel coronavirus, Zumba has announced that when you take a class online starting ...

It's a no-brainer: dance-fitness craze Zumba is good exercise. Try not working up a sweat mimicking the up-tempo jigging of a Zumba instructor, successfully or otherwise, and so much the better if you ...

Gina Grant quickly established herself as a leader in the Zumba community and is now one of their top instructors and education specialists. She’s worked with celebrities including Becky G as part of ...

Zumba Fitness: World Party will trade in avatars in favor of pre-recorded instructors to better establish a personal connection, Majesco's senior vice president of marketing Liz Buckley told Polygon ...

The Venezuelan music exec is Billboard's Stars Behind the Stars pick for January.

Zumba Fitness publisher sees share value dip 34 percent after earnings report; confirms closure of Boston office, layoffs at QA facility. Zumba Fitness publisher said to have enacted substantial round ...