To put it plainly, YouTube marketing can be a little intimidating if you've never tried it before. There are many moving parts, a constantly shifting set of best practices and that nagging fear that ...

Few platforms have demonstrated the power and reach of YouTube, an online juggernaut boasting over 2.7 billion logged-in monthly users. YouTube offers an unrivaled opportunity for marketers to connect ...

Some 80% of Internet users recall having watched an online video ad in the previous month. Of that group, 46% took some action after watching the video: visiting the brand's website, searching for ...

Marketing plans set forth comprehensive strategies to develop products and services for specific market segments, inform customers about products and get products into customers hands. A marketing ...