Some online critics said BMW's Spider-Man ad cheapens the luxury brand and raises fears of more in-car advertising.

Viant Technology (DSP) delivers accelerating revenue growth, margin expansion, and GAAP profitability, positioning itself as a differentiated AI-powered programmatic advertising platform. DSP posted ...

Explore the best adtech stocks on the market today and why they could be profitable additions to your portfolio.

Media experts with old values, judgment and tools, and U.S. legislation and rules are trying to manage technology never envisioned — a theme circulating through the advertising industry as artificial ...

Kenyan technology firms are stepping up efforts to capture a larger share of the country's fast-growing digital advertising market, challenging the dominance of global platforms.The push comes as ...

The New York Times’ advertising arm is finding it can write its own future through technology. As publishers grapple with the "zero-click phenomenon" -- described as a search behavior where users find ...

The way people watch TV and the technology continues to change, even as the technology evolves that marketers rely upon to make their ad spend more efficient, better targeted and, in 2026, culturally ...