Over 75% of orthodontic patients search online before booking, but most practices are invisible where it matters most. I ...

Fort Lauderdale, Florida - January 21, 2026 - PRESSADVANTAGE - Blue Interactive Agency has published an in-depth ...

For marketers exploring AI search, this year’s Black Friday weekend delivered both a moment of clarity and a series of questions. The websites of 20 large retailers from Best Buy to Etsy averaged ...

For SEO and search marketers, optimizing digital performance is a constant. Understanding user behavior is key, and A/B testing provides a data-driven path to fine-tune campaigns and achieve ...

Every year, Search Engine Land is delighted to celebrate the best of search marketing by rewarding the agencies, in-house teams, and individuals worldwide for delivering exceptional results. Today, ...

If you’ve been following the buzz around Generative Engine Optimization, or “GEO,” you’ve probably seen some wild claims. But the future of search marketing isn’t about abandoning SEO for something ...

Search marketing has changed immensely in the last two years. Since OpenAI made ChatGPT publicly available, search behaviors by consumers have gradually shifted. People are no longer relying on just ...

Larry Gurreri is the CEO and Founder of Sosemo, a digital marketing agency specializing in search marketing and paid social media marketing. AI has undeniably shaken up numerous industries, with ...

Consumers are increasingly turning to generative AI-powered search in addition to—and in some cases, in lieu of—traditional search engines. In a recent survey from Vox Media, 52% of respondents said ...

Google’s John Mueller shared his insights on how to approach SEO for AI Search in an interview published on YouTube. The discussion also touched on what SEOs should do in 2025 given the realities of ...

As generative AI tools become more deeply integrated into how people search and discover information, the content marketing landscape is undergoing a seismic shift. Traditional SEO practices, though ...

Marketing managers face a familiar challenge: merging data from platforms. Valuable SEO performance data sits in a specific platform — say, Google Search Console — while broader analytics insights ...