Having wrapped up a year of marketing celebrating its centennial, Oreo is onto its next creative push, with a major new campaign dubbed “Wonderfilled.” The fanciful, animated, decidedly upbeat ...

Riding on its new “Wonderfilled” platform launched last year, Oreo brings imagination to its Chinese New Year campaign to encourage people to see the world from a child’s perspective. Kicking off with ...

The new, animated Oreo 'Wonderfilled' ad features a cute and catchy pop jingle, which muses about giving a creme-filled chocolate sandwich cookie -- pretty much as American as it gets when it comes to ...

If you thought it was impossible for The Martin Agency's "Wonderfilled" campaign for Oreo to get even more twee, think again. The brand that's given us cutesy jingles from artists like Owl City and ...

Oreo aims to spark wonder with the launch of its global brand platform ‘wonderfilled’. The 'wonderfilled' philosophy is based on Oreo's belief that the world is full of wonder and positivity, even ...

On Sunday, Oreo sparked wonder across the country with the launch of its global brand platform ‘Wonderfilled’, promoted cross channel via TV, in-store, PR and influencer engagement, digital, and ...

Oreo has launched its global ‘Wonderfilled’ brand platform in Australia via a 15 second animated ad. The campaign and Wonderfilled philosophy is based around Oreo’s belief that the world is full of ...

Perhaps all the Big Bad Wolf needed to avoid a path of death and destruction was an Oreo cookie. Likewise, maybe Dracula would have developed a taste for milk over gore if exposed to some ...

We've written before about the branded pop song. But what Oreo has also ushered in, really, is the era of the branded pop song cover. Owl City's Adam Young, Kacey Musgraves and now Chiddy Bang are ...

Having wrapped up a year of marketing celebrating its centennial, Oreo is onto its next creative push, with a major new campaign dubbed “Wonderfilled.” The fanciful, animated, decidedly upbeat ...