Mucinex commercials and the brand boost they bring tend to spike as the cold and flu season arrives. That's only logical. But this winter, the Reckitt Benckiser brand saw its biggest-ever leap in ...
Are you a print subscriber? Activate your account. By Asa Hiken - 27 min 25 sec ago By Ad Age Studio 30 - 1 hour 5 min ago By Adrianne Pasquarelli - 1 hour 35 min ago By Jack Neff - 2 hours 5 min ago ...
Reckitt Benckiser's Mucinex cough medicine brand plans to sell limited-edition clothing in a livestreamed event on its website and YouTube at 8 p.m. on Oct. 20. The "Sickwear" collection, which is ...
The Mucinex and Delsym campaigns aim to reach audiences where they are spending more of their time, such as social media platforms like Instagram, all during the period of the year where cold and flu ...
Reckitt Benckiser's cold and flu brand Mucinex made history as the first OTC med on TikTok, the trendy music and video social app. The brand translated its zombie-themed campaign for new product ...
Mr. Mucus returned to the airwaves this week in a high-profile commercial at the end of the Super Bowl — but viewers may have noticed a voice change to the Mucinex mascot. T.J. Miller, who had voiced ...
Every week, The Drum picks the top global campaigns from our Creative Works. You can submit your new work here. Dreamies has hosted a “world-first” cat convention for people as it looks to figure out ...
NEW YORK — Reckitt Benckiser is seeking new creative behind its Mucinex brand, according to a report published in Ad Age Thursday. Citing Kantar data, Ad Age reported RB placed $92 million behind ...
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