Too Lost has acquired the full catalog of MAYK, the UGC music creation platform behind a wave of viral ‘social meme ...

Meme music: hypebeast edition. This video explores the latest trends in meme music, showcasing an energetic selection that captures the hypebeast culture. Expect a thrilling mix that highlights ...

Country music’s pandemic-era surge has made the genre an increasingly important minter of pop-culture currency. Crossover hits, media placements and surprising streaming numbers tell part of the story ...

In April, a TikTok creator mused, "Did I just write the song of the summer?" Girl on Couch's "Looking for a man in finance" song spawned hundreds of remixes, and won her a record deal. While it might ...

The memes that have deepened our relationships with our favorite pop stars for the last two decades and beyond. We think of the iconicity of our favorite 21st century pop stars mostly in terms of the ...

Crystal Abidin receives funding from the Australian Research Council (DE190100789). She has previously consulted for ByteDance as an independent researcher on best practices regarding the wellbeing ...