Add Yahoo as a preferred source to see more of our stories on Google. TikTok is constantly inventing new aesthetics—and recently, the “downtown girl” vibe has been all the rage. The downtown girl ...

Today, at Gucci’s fall 2026 show, designer Demna created a new version of 2026 party-girl makeup, with a late ’90s to early 2000s influence. Iconic early aughts It girl herself, Kate Moss, closed the ...

See why "Sleepy Girl" makeup is shaping New York Fashion Week makeup trends and transforming the fresh face makeup aesthetic.

This trendy, romantic look blends the ease of the no-makeup "clean girl" aesthetic with expert application and everyone's favorite rosy pink shades.

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The clean girl makeup look is all about dewy, glowy skin. And getting that lit-from-within radiance is easier than you might think, even if your skin is naturally on the drier side. Clean girl makeup ...

In today's trend landscape, fashion and beauty crazes seem to live out an entire life cycle in the time it takes to make a TikTok. So it's no surprise that the "clean girl" beauty aesthetic, which ...