Hair bleach often gets a bad reputation. And it’s not unwarranted. There’s an entire TikTok page dedicated to horror stories on bleaching hair at home. Some of these videos detail hair breaking off ...

If you've ever wondered how to naturally lighten your hair—without using Sun-in—hair experts explain how lemon juice can help. But there's a catch. The Top Hot Tool Mistake You’re Probably Making—And ...

The juice from a lemon (Citrus limon, from the Rutaceae family) has multiple benefits for your hair. In fact, many people use lemon juice, combined with exposure to the sun, to lighten their hair ...

Beauty trends have a predictable lifecycle, waning out of cultural significance before a new generation unearths them again.