Multiple fast food chains have joined in on the "burger war" following the viral taste test of McDonald's CEO Chris ...

After Wendy's and Burger King, KFC joins the trend of clowning McDonald's with a finger-lickin' good chicken sandwich taste ...

See how KFC turned McDonald's viral marketing misstep into a golden opportunity with confident brand messaging. Strategic ...

KFC has long used billboards to promote its food, but not in this way. This week it unveiled massive images of its chicken sandwich right near a McDonald’s in New York, a Wendy’s in Los Angeles, and a ...

I am pretty partial to a cheeseburger - so when KFC launched the Cheesy Melt, I was intrigued to try it. But what did I think?

At the end of the day, Burger King knows that "Have It Your Way" is hard to beat: It's catchy, and, ultimately, it sells burgers. The chain still plays on the 1970s catchphrase all the time in jingles ...

KFC is on a roll! Joining the BBQ Cheese Zinger, Zinger and Cheesy Zinger Stacker on KFC’s permanent burger menu is the brand new KFC Original Recipe Burger, which comes in both single (from $5.60) ...

If you are looking for a new burger to try, KFC has got you covered, but only if you live in the UK and Ireland. The fast food chain has announced the launch of a new limited-time item, called the ...

Add Yahoo as a preferred source to see more of our stories on Google. Photo Credit: XY/Future Publishing via Getty Images If you are looking for a new burger to try, KFC has got you covered, but only ...