ITV has announced a year-long on-screen identity project called ITV Creates, which will see the channel’s idents change every week. Launching on 1st January 2019, the project aims to reflect “the ...
Ahead of the launch of AVoD service ITVX, commercial broadcaster ITV’s channels have been given a fresh look, with new channel branding, on-screen presentation and idents rolling out across all on air ...
ITV is to drop its heart idents in favour of short ads featuring its biggest stars, according to the Media Guardian. The Channel 4-style idents will capture stars such as Ant and Dec, Trevor McDonald, ...
From Monday, January 6, the Grampian and Scottish TV stations will rebrand and adopt a new look more in line with that of the ITV1 network in England, Wales and Northern Ireland. The introduction of ...
ITV has announced that Budweiser, Volkswagen and Screwfix will sponsor its World Cup football coverage. Budweiser will receive 50% of idents and the other two brands will receive 25%. Each match will ...