Patagonia has a playbook for fighting Trump. Here’s what other companies can learn Patagonia has been vocal in pushing back against Trump. It has some tips for other brands that want to do the same.

Patagonia’s commitment to improvement is exemplified by its willingness to overthrow existing systems. In the span of over 20 years, the company has developed and replaced three different ...

Last year, when the retailer first announced its plan to close for a week, it said this: At Patagonia, we do our best to not be bound by convention and to look out for people and the planet. For ...