Developed by Ogilvy & Mather Singapore, the six-month campaign targeted at artists and professional users was unveiled in conjunction with the 100th anniversary of the Polychromos Artist Colour ...

An curved arrow pointing right. Student-grade colored pencils and professional-grade ones vary drastically not only in their price but how they're made. A set of 120 Faber-Castell Polychromos pencils ...

Fast cars, shiny shoes, monster flat screen TVs ... all these things play a role as status symbols in our adult lives, but cast yourself back to your early school days when nothing said cool as much ...

Faber-Castell is a 255-year-old company that makes pencils. How does an established company like this think about innovation, particularly if and when to adopt a new technology?... Listen and ...