Netflix still spends a small fortune on content. But relatively speaking, the streamer in 2022 kept a lid on payments for TV shows and movies — underscoring that the days of runaway spending on ...

The great media market correction of 2022 has, at long last, ushered in a new cost-conscious era for Hollywood. Studios are now scrambling to reduce expenses and improve margins on their ...

Digital piracy has been around for about as long as the internet has been a thing, being a super-easy way to obtain unauthorized copies of music, movies, TV shows, and games. Our own C Scott Brown ...

While content has always been an important part of a strong marketing strategy, it became invaluable during the pandemic. Amidst stay-at-home orders and canceled events, B2B buyers became reliant on ...

Google has officially confirmed the launch of the second release of the Google helpful content update/system. It started lightly on December 5th but became noticeable, according to Google, on December ...

From Disney to Peacock, we estimate that the major streamers will spend well over $50 billion on programming this year. It takes money to make money. You’ve got to pay to play. And the latest battle ...