The Chosun Ilbo on MSN
China's micro-drama craze booms as market surges
God of Wealth, when will you finally side with me?” One rainy night, after finishing overtime, the female protagonist Xuanle, ...
In terms of content strategy, the Chinese micro-drama producers that are going global have moved beyond translation and ...
Qian Shan Cha Ke is a Chinese author famous for writing mainly wuxia and fantasy novels. Her novel Marriage of the Di Daughter was the inspiration behind the widely popular costume Chinese drama The ...
The Story of Yanxi Palace, Joy of Life, Mysterious Lotus Casebook (Photo Credit: iQIYI and Tencent Video) The Double, featuring Wu Jinyan and Wang Xingyue, is now one of the highest-grossing Chinese ...
Their money goes much further in China’s interior. Chinese micro-dramas are also starting to take off in the West. Some are even produced in America, with scripts translated into English and then shot ...
With children central to many ultrashort dramas, young actors are enduring grueling schedules to shoot scripts far beyond ...
Jeffrey Katzenberg was probably too early when he launched Quibi (short for quick bites) in early 2020. The company closed down six months later having consumed nearly $1.5 billion of capital. Fast ...
Micro dramas, known for wild plots and vertical, bite-sized videos, made headlines in China in 2024 as the industry surpassed the country's box-office revenue for the first time. The micro drama ...
China relaxed its rules on drama production to strengthen content supply, which analysts say would benefit producers and long-video streaming platforms. China's broadcast watchdog plans to ease ...
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