The best business decisions are backed by data. Insights from customer analytics can drive impactful marketing strategies, helping to enhance customer engagement and optimize business outcomes. The ...

The Department of Marketing covers the areas of new product innovation, brand management, pricing and promotions, advertising, consumer behavior, marketing research and analytics, digital marketing, ...

As marketing strategies become increasingly focused on online spaces, there is a growing need for professionals who are experts in digital marketing. Asynchronous and 100% online, our master’s ...

Google announces the launch of a new career certificate in digital marketing & ecommerce in an effort to help jobseekers and employers acquire the necessary skills to be successful in online business.

Facebook is adding to its library of certificate programs with the launch of the six-course Marketing Analytics Professional Certification. Offered in conjunction with Coursera, the program teaches ...

Digital has fundamentally changed the way we interact with the world. It has shrunk the globe, increased the number of products and services on offer, and changed how we access them. This headlong ...

The Sri Lanka Institute of Marketing (SLIM) held the Inauguration Ceremony of the Preliminary Certificate in Marketing at the SLIM Business School in Colombo. Suranjith Swaris, the President of SLIM, ...

When reviewing job growth and salary information, it’s important to remember that actual numbers can vary due to many different factors—like years of experience in the role, industry of employment, ...

The Sri Lanka Institute of Marketing (SLIM) held the Inauguration Ceremony of the Preliminary Certificate in Marketing at the SLIM Business School in Colombo. Suranjith Swaris, the President of SLIM, ...