Rising inventory levels and expanding online options are driving consumer buyer satisfaction up for the first time since 2020, a new Cox Automotive study found. The annual Car Buyer Journey Study ...
In 2023, 69% of consumers reported being highly satisfied with the overall vehicle shopping and buying process, up from 61% in 2022. When considering the dealership experience, 74% of all vehicle ...
The omnichannel buying experience for both EVs and ICE vehicles has raised car buyer satisfaction to its highest level ever, according to the latest research by Cox Automotive. The study says that car ...
The typical car buyer was happier with their vehicle purchases during 2023 than they were during 2021 or 2022 according to a new study, though car buying satisfaction remains below the high point ...
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