Long gone are the days where overcrowded ships with overstimulating amenities are your only cruising option. They certainly still exist, but now there’s a much stronger and more accessible market for ...

This 2025 study analyzed five years of Google data across 50 states to determine which luxury experience Midwesterners love ...

The hardest part of becoming a boater is taking that first step. To be a real boater, you have to actually buy a boat, a prospect that can seem daunting. With so many choices and styles, it’s hard to ...

Subscribe to BizTimes Daily – Local news about the people, companies and issues that impact business in Milwaukee and Southeast Wisconsin. Genoa City-based Grand Craft Boats LLC, a manufacturer of ...

The boat rental market is having a moment. While vacations on yachts are gaining popularity as travelers crave shareable luxury experiences, there’s a deeper business opportunity behind those ...

Even the most luxurious superyachts are just fancy motherships, but the real fun begins once the tenders and water toys are launched. Those who want to explore remote destinations and take offshore ...

Viking's Valhalla 55 recognized for innovation, in-house design and American-made quality. The post Valhalla 55 Sport Yacht ...