Korean skincare is known for its use of innovative and barrier-supporting ingredients. Our deputy editor curated the very ...

The popularity and prevalence of the K-beauty industry and skin care products has been mainstream in the US for years, and the buzz around Korean beauty isn’t getting any quieter. Whether it’s a viral ...

Our writers dig deep into the Strategist’s archives to surface the best things we’ve already written about and recommended in a single category. Read more here. In 2015, Charlotte Cho, the founder of ...

This isn’t your ordinary lip balm. Laneige’s overnight lip mask consistently tops “best of” beauty lists for making even the angriest chapped and cracked lips soft and supple by morning. Hyaluronic ...

Ulta Beauty is going deeper into the Korean beauty market through a partnership with K-Beauty World that will bring eight Korean beauty brands to Ulta’s stores and website this summer. Products from ...

New York customers would bring in social media photos of ordinary people, not pictures of famous Korean celebrities, and say, ...

The Korean skincare industry has been exploding in the Western world, helped by the surge of interest in all things Korean, from the beauty regimens of global K-pop stars like Blackpink and BTS to the ...

Viral discourse around skin bleaching has ensued on TikTok. Consumers have been discussing everything from promoting hydroquinone in facials to bleaching creams turning the skin yellow. Black women ...

The K-beauty craze has been going strong for years, after first taking off in the Western world in 2011 with the introduction of BB creams—blemish balm creams—which had been popular in South Korea ...

Looking to score some Korean beauty products at a cheaper price? Whether you’re in the United States, traveling to Korea or shopping online, there are a plethora of options available to buy K-beauty ...

7 Best Foundations for Dry Skin That Give You a Hydrated, Healthy Glow The Best Foundation for Every Skin Type, According to Beauty Experts The 6 Best CC Creams for Mature Skin, According to Beauty ...