“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Hilmi Ozguc, founder and CEO at Swirl.

The past year or so we've heard a lot about beacon marketing and in particular, Apple's iBeacon. Now comes word from a company with its own beacon marketing platform -- Swirl Networks-- about the ...

The latest stats from Swirl Networks, the company behind a number of beacon deployments at high-profile retailers, shows that shoppers in the US are embracing Bluetooth beacons and along with it Apple ...

Beacon marketing startup Swirl Networks has raised $18 million in Series C funding. The round was led by Hearst Ventures and SoftBank Capital, with a new strategic investment from Twitter Ventures and ...

Content marketing firm offers executives a way to share their message. Leaders have always faced the challenge of being heard in a noisy market. We expect to provide a forum for those leaders who have ...

Greenville, SC – – The Marketing Beacon, a provider of marketing services designed to grow businesses, proudly marks its 20th anniversary, celebrating two decades of solving marketing challenges with ...