This article series spotlights key business trends identified by the expert members of Forbes Councils. Find out if you qualify for Forbes Communications Council here. Consumers make purchases based ...

Next month, GlobeScan and its growing set of brand partners will conduct their latest annual survey of roughly 30K people across 30 markets to explore consumer motivations, needs and expectations; as ...

The term consumer behavior gets tossed around a lot. Let’s take a moment to properly answer the question: What is consumer behavior? At its core, consumer behavior is an act of studying a specific ...

Music is widely used to motivate human behaviors and to influence mindset. Background music plays an important role in our everyday lives (eating, drinking, shopping, and driving). It is an important ...

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Yahoo Finance and The Harris Poll offer unique insights into investor attitudes, consumer behavior and workplace trends. Our semi-monthly polls provide market intelligence you won’t find anywhere else ...