When ASOS chose London-based model Vivian Eyo-Ephraim to front their Curve collection, they couldn’t have prepared themselves for the social media frenzy the pics would generate. But, since releasing ...

ASOS has been on the receiving end of all the praise hand emojis after the brand started championing model diversity. Not only have they started showing the same clothes on different sized models, but ...

ASOS is being widely praised on Twitter for using a plus-size model to show off its latest swimwear. The online fashion retailer has launched a video showing London model Vivian Eyo-Ephraim donning a ...