BMW’s M Division is turning 50 years old this month, and they are celebrating it in a number of different ways. One of them included setting loose an i4 M50 in the southern part of the world, where it ...
BMW has long maintained its brand identity centered on the philosophy of Driving Pleasure. And the advent of the electric vehicle era was a big challenge that could shake up that identity. BMW ...
Forbes contributors publish independent expert analyses and insights. James Morris covers the rapidly growing world of electric vehicles. The BMW i4 M50 is ready to munch through miles at high speed ...
What’s the biggest weakness of most electric cars? Weight. Batteries add heft, blunting agility and braking precision. But the BMW i4 M50 xDrive turns that challenge into an advantage, transforming ...
For a while, BMW's strategy to electrification felt oddly divided. On the one hand, it's i Series — like the i3 and i8 — chased outlandish styling, futuristic materials, and unusual drivetrains. At ...
IN SEPTEMBER I traveled to Munich to drive two vehicles that are hugely consequential for BMW: the iX, a battery-electric midsize luxury SUV; and our guest this week, the i4 M50 sedan, an electric—but ...
BMW M GmbH announced today that it sold more vehicles in 2022 than it has in any year before. Moreover, the future of the brand looks secure, because its sales leader was an electric vehicle. “The ...
View post: Should You Go All Out on the 2025 Land Cruiser or Stick With the Base 1958 Trim? 2022 BMW i4 M50 Zac Palmer 2022 BMW i4 M50 Zac Palmer 2022 BMW i4 M50 Zac Palmer 2022 BMW i4 M50 Zac Palmer ...
In the bad old days of EVs — B.M., perhaps, for “Before Musk” — automakers’ plug-ins were cobbled together and compromised. Companies took existing ICE models, and stuffed them with bulky, primitive ...
Buy a modern BMW from new, take good care of it by reading (and learning!) the manual, stick to the maintenance schedule, use the right parts (buy those pricey tires!), visit only the best shops, and ...