Jaguar’s Controversial Rebrand Is Driving Interest In Its Used Models
That’s according to Auto Trader UK, which said “advert views” for used Jaguars are up 5% since the rebranding campaign was launched, while search views are up 10%. The company went on to say “used Jaguars have appeared in consumers’ searches 29 million times, generating an impressive 1.3 million advert views since the announcement.”