In a packed Las Vegas arena, Nvidia founder Jensen Huang stood on stage and marveled over the crisp real-time computer graphics displayed on the screen behind him. He watched as a dark-haired woman walked through ornate gilded double doors and took in the rays of light that poured in through stained glass windows.

CEO Jensen Huang laid out how the world's second-most valuable firm is bringing technology that powers its lucrative data center AI chips to consumer PCs and laptops.

The boss of US computer chip giant Nvidia has unveiled the firm's next-generation of gaming chips, known as the RTX 50-series. The announcement was part of Jensen Huang's keynote address at CES, an annual technology show in Las Vegas.