WhatsApp, Meta and Ad Machine
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The major changes are focused on WhatsApp Channels and Status. For the first time, Channel owners will have the option to charge a monthly subscription fee, giving followers access to exclusive updates. Additionally, a new Promoted Channels feature will allow people to pay to increase their channel’s visibility.
Meta has unveiled plans to introduce adverts on WhatsApp, breaking a promise by the messaging app’s co-founder never to do so. In a major update announced on Monday, WhatsApp said it will roll out paid advertising to its 3bn monthly users over the next few months.
But people who have chosen to link their WhatsApp account to Facebook or Instagram will see more personalised ads. The new ad features will appear in a section called Updates, which is a separate tab at the bottom of the app. WhatsApp claims to have 1.5 billion users globally.
WhatsApp is reportedly developing a document scanning feature for Android, similar to one already available on iOS. The feature will likely allow users to scan documents directly within the app, creating PDFs for easy sharing.
No time to scroll through long WhatsApp chats? Ask Meta AI to summarize them for you.As reported by WABetaInfo, WhatsApp is testing a new "Summarize with Meta AI" feature for individual and group chats on Android.
WhatsApp is testing a new feature that lets users build their own AI chatbot assistant within the app, reports WABetaInfo. Currently rolling out
Meta has begun rolling out a new monetization strategy on WhatsApp. For the first time, the app (WhatsApp) will show ads and offer paid
WhatsApp has announced the development of a new AI-powered feature designed to help businesses manage customer interactions more effectively. The
The featureintroduces a new section called “AI Studio,” which walks users through the creation of a personalized assistant.
WhatsApp is testing a new feature that uses artificial intelligence (AI) to summarize unread messages in both one-on-one and group